Bev Route

Magazine For Alcoholic Beverage
Importers & Distributors

  • Sign Up Sign Up

Articles / Sales and Marketing

Sales and Marketing

How To Handle Media Enquiries Effectively? Subscriber content

24/07/2017 | What do you do if you receive a call from a persistent journalist looking for a comment? Whether you are looking for publicity or not here’s some steps to take.

Sales and Marketing

How To Be a Champion Wines Sales Rep Subscriber content

26/05/2017 | There are sales reps and then there are champion sales reps. If you want to turn yourself into a true champion sales rep and move as many cases as possible, there are key skills that you need to develop.

Sales and Marketing

Your Last Ad : The Essential Guide to Developing Wine Labels Subscriber content

14/04/2017 | The essential guide to developing wine labels. Here are some of the basic tips for label design which helps the consumer when they are making their choice. Consumers around the world commonly have to make purchase decisions strictly on the information that’s physically on the bottle: primarily the front label and much, much more secondarily what’s on the back.

Sales and Marketing

Five Secrets to Product Innovation in Retail Subscriber content

10/04/2017 | Innovation goes beyond creating an exciting new beverage product; it’s also necessary to get a brand into retail channels and help it succeed once it’s on shelves.

Sales and Marketing

The Seven Questions Importer’s Should Always Ask Subscriber content

05/02/2017 | Finding new brands for your portfolio is one of the most exciting parts of the job. From exploring new regions to tasting exciting products, truly believing you have found your next big winner can instill real passion in you and your partners.

What to read next

How To Handle Media Enquiries Effectively?

What do you do if you receive a call from a persistent journalist looking for a comment? Whether you are looking for publicity or not here’s some steps to take.

24/07/2017

Featured Brands

Real World Wines

A rapidly growing brand is now looking for importers and distributors in other US states

Featured Brands

Mezcal Nucano

Premium Mezcal from Mexico seeking distribution worldwide

Featured Brands

Deluxe Distillery

1 Distillery - 2 Superb Products
Mary White, premium vodka
Blind Tiger, handcrafted gin