Bev Route

News and Insights for Alcoholic Beverage Importers & Distributors

  • Sign Up Sign Up


Grow Your Bulk and Private Label Business in UK


The International Bulk Wine and Spirits Show (IBWSS) is the first-ever trade show in the UK dedicated entirely to the private label and bulk wine and spirits industry.

After a highly successful launch in California in July 2017, this trade show is now coming to London in February 2018. Over a two-day period (February 26-27), the IBWSS will bring together UK buyers and sellers interested in becoming part of the rapidly growing private label and bulk wine and spirits industry.

IBWSS London will be hosted at the Royal Horticultural Halls in London.

The goal of IBWSS London is simple – to make it easy for trade professionals in the UK to source bulk wine and spirits in one place and learn about important new trends in the industry. It’s a one-stop destination for retailers, importers and distributors to meet with wineries and distilleries.

The IBWSS London event consists of three key components: (1) a full two-day business conference featuring some of the biggest names in the wine and spirits industry (2) a grand exhibition hall where wineries, distilleries, and other trade professionals can meet and mingle and (3) a series of expert-led workshop sessions.

Already, the list of speakers for the upcoming IBWSS is impressive. Among the industry professionals scheduled to speak at the event are Florian Ceschi, Director of Ciatti Europe; Mark Lansley, CEO of Broadland Wineries; Barry Dick, The Wine Superhero; Mark Roberts, Head of Sales, Lancaster Wines; and Clem Yates, Sourcing and Supply Director at Off-Piste Wines.

These award-winning speakers will be discussing topics such as how to set up and create a private label wine brand; how to understand the factors of demand and supply in the bulk wine industry; and how to navigate the logistics of working with overseas wineries and distilleries.

The real highlight for many participants, though, are all the networking opportunities made available by Beverage Trade Network (BTN), the organizers of the show. BTN hosts events worldwide for the wine and spirits industry (including events in New York, San Francisco, and Australia), and is the leading online platform for connecting the global beverage industry.

At the highly-acclaimed IBWSS San Francisco show in July 2017, attendees included a wide mix of trade professionals representing every facet of the industry. In addition to distributors and importers, the show attracted local California sommeliers and restaurateurs, as well as buyers from retail stores looking for interesting new products to put on their shelves.

On the exhibition hall floor, as in the conference workshop sessions, the emphasis at every IBWSS event is on growing your business and meeting potential new partners. Workshops and business conference sessions are hands-on and immersive, offering plenty of opportunities for asking questions and talking one-on-one with the industry’s top thinkers.

If you’ve been looking for an opportunity to become part of the fast-growing private label wine and spirits trend, IBWSS London is the place to be in February 2018. The private label business, already popular in continental Europe, is poised for a breakout year in the UK in 2018. And IBWSS London will be there to guide you in developing the right tactics, strategy, and connections for entering the market.


February 26-27, 2018. The Royal Horticultural Halls, 80 Vincent Square, London, SW1P 2PE


Special Exhibitor Pricing: £2800 - Ends October 31, 2017

Pay only 25% right now of the total £2800 to book and balance due November 30. Includes complimentary all session 2-day conference pass valued at £400.

Regular Exhibitor Pricing: £3400 - Starts November 1, 2017

Become an Exhibitor Today and Join The Private Label, Bulk Wine, Bulk Spirits, Contract Brewing and Contract Bottling Industry on Feb 26-27, 2018 in London.

About the IBWSS
The International Bulk Wine and Spirits Show is an annual trade show and conference, open to trade professionals only, which takes place in San Francisco. IBWSS attendees include wineries, distilleries, importers, distributors, national and regional chains, and brokerage firms.

About Beverage Trade Network
Beverage Trade Network is the leading platform dedicated to connecting the global beverage industry. In addition to San Francisco, Beverage Trade Network also hosts events in London and New York. 

Latest Articles

Presentation Is Important Says The Leading Sommeliers

BTN Interviewed the Judges of London Wine Competition, that includes Sommeliers and head wine buyers. Each of them agreed and spoke about how important the presentation of wine is in making a buying decision


Strategies for Finding New Accounts

Like the changing seasons, there are cycles of life that are regular and inevitable. No matter how stellar your current wine and spirits account run is, you must add new accounts, either to expand your gross volume or to replace cold accounts that have under performed for too long