When it is Hard, his Mindset is to Roll Up the Sleeves and Get on with the Job.
Retail buyers are good at what they do because they train and work hard to get the most and the best out of any sales negotiation. To do that they need to know how distributors and importers think and what skills they can bring to the table.
Jenny Lefcourt, the founder of Jenny & François Selections talks about introducing natural wines to the New York market, shares advice on how importers can stand out in a competitive marketplace and explains why the market for natural wines has really taken off in recent years.
"The sommelier of today has to be creative, flexible and entertaining." - Marc R. Kauffman
2021 Sommeliers Choice Awards unveils the best wines that consumers can drink at restaurants, bars and hotels.